Success – it’s a really potent concept that can polarise us – even subconsciously. On the surface, we can say that we want to be successful … but sometimes there can be subconscious beliefs that hold us back. Thoughts like … “will people still love/like me if I’m successful?” … “Successful people can’t find balance elsewhere in their lives” … “A successful business or career means my family loses….” So what does this mean for us?
If you’re a purpose-driven entrepreneur it’s likely you have a big heart and a big vision. And you want to achieve your goals as quickly as possible so you can reach more people and build a successful business. Having built my own businesses, worked with many successful business owners, and studied countless more, there are three key traits common to them all. What are they and are you taking full advantage of them in your business?
Every week I have the absolute pleasure, and honour, of visiting my parents in their retirement village on Australia’s beautiful Sunshine Coast. The time I get to spend with my parents is precious within itself, but then the opportunity to meet with other all the souls in this community is an extra bonus.
When I look into their beautiful faces and see the years of experience and the lines of wisdom on their faces, I’m honoured to be in their presence. I also wonder have they told their story? Have they lived the life that they want to live? Have they lived their dreams?
Have you ever had a coffee with a friend who wanted to talk about themselves … constantly… and never once asked you anything about you? It was all about them right? Frustrating and a turn-off? Did you feel like catching up again or did the thought of it turn you off … and overtime did the friendship drift apart?
Well the same principle applies with marketing – although this time the shoe could be on the other foot.